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OTA Training Opens in Argentina

OTA Training announces a collaboration with EPCglobal Argentina and local systems integrator, Telectronica, to provide the region's first hands-on, vendor neutral RFID training.

"We're very excited with the growing and sustained interest in RFID technology through such high quality seminars and trainings like these provided by OTA and Telectronica. Providing global standards in general, and those specifically related to the successful implementation of RFID technology, is a critical aspect in our mission," says Ruben Calonico, EPCglobal Argentina General Manager.

The one-, three-, and four-day classes are to be held from May 15-18 at Telectronica's RFID testing and training facility in Buenos Aires. CompTIA RFID+ Certification will also be available for those interested in taking that training and exam. Given the overwhelming response, additional dates might be added the following week from May 21-24.

To register or for more information you can visit www.gs1.org.ar/, www.otatraining.com/, www.telectronica.com/capacitacion.asp.


RFID for the Customer Experience Webinar by ChainLink Research

On May 17, join ChainLink Research (www.chainlinkresearch.com) for a webinar that will cover the results of its survey of retailers (and other consumer-interaction intensive industries). It was found that improving the customer experience is a key emerging application of RFID. The research asked participants how RFID was being used or planned to be used to impact the customer experience and found the largest area of adoption to be the use of Near Field Communications (NFC) for payment and loyalty programs. Some of the other notable areas reported include the use of smart shelves, hot spots and kiosks, RFID handhelds used by store associates, dressing rooms outfitted with RFID readers, and self-checkout.

Pilots by retailers are on the increase, with other consumer-oriented industries implementing, such as museums, sports facilities, and sporting events operators.

The research highlights emerging best practices and explores future potential directions for using RFID to enhance customer experiences.

Speakers: Laura Faught, VP; and Bill McBeath, Chief Research Officer
Moderator: Ann Grackin, CEO
Title: RFID for the Customer Experience
Date: Thursday, May 17, 2007
Time: 12:00 noon — 1:00 p.m. EDT
System Requirements
PC-based attendees: Windows® 2000, XP Home, XP Pro, 2003 Server
Macintosh®-based attendees: Mac OS® X 10.3.9 (Panther®) or newer

Space is limited. Reserve your webinar seat now at www.gotomeeting.com/register/228031180.


First Ever Apparel RFID Solution Centre Opens

ADT, Salpomec, and UPM Raflatac announce the opening of an Apparel RFID Solution Centre — a new facility that demonstrates how RFID can significantly enhance supply chain management and in-store retail operations for garment manufacturers, brand owners, retailers, and logistics providers.

"Optimisation of the supply chain is a vital competitive factor for both apparel manufacturers and retailers alike," says John Smith, Vice President of Retail Sales for ADT Europe, Middle East, and Africa. "Brand owners want to prevent counterfeiting; manufacturers want to save time and money by streamlining their processes, while retailers seek to improve their in-store and point of sale activities. The whole supply chain has to be transparent and effectively managed to truly help reduce out-of-stock situations and increase sales."

The Apparel RFID Solution Centre, based in Lahti in Finland, is the first facility of its kind anywhere in the world. It is a joint venture between ADT (www.adt.com), Salpomec (www.salpomec.fi), and UPM Raflatac (www.upmraflatac.com) — three companies with early adopters of RFID in a number of countries. The Centre brings together all the elements of an RFID enabled apparel supply chain to demonstrate a complete end-to-end solution. This includes source tagging, automatic goods reception, an RFID-based sorting system, replenishment and store inventory management, and point of sale analytics and security.

According to Jarkko Kuusisto, CEO of Salpomec: "In increasingly global supply chains, apparel manufacturing often takes place on one continent with the goods being sold in an entirely different location. This increases the demand for up to date and accurate information throughout the entire supply chain. RFID can deliver this by offering increased levels of information and control."

"By hosting customer visits to the Centre, we can demonstrate that the most advantageous point in the supply chain to attach an RFID tag to a garment is the manufacturing stage," explains Samuli Strömberg, Vice President of Marketing at UPM Raflatac. "In this way, it can include information for the whole supply chain right from the beginning, bringing value to all participants in the chain. In addition to tracking and tracing capabilities, RFID offers a means of brand protection and enhanced marketing opportunities."

The Apparel RFID Solution Centre opened to visitors at the beginning of May. In its first year of operation, it is expected to host visits by up to 100 garment manufacturers, brand owners, retailers, and logistics providers.

Visits can be arranged by contacting rfidsolutioncentre@tycoint.com, salpomec@salpomec.fi or mikko.immonen@upmraflatac.com.

 

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